Ontario Beef Advertising - Specifications

Mechanical requirements (in inches)
Width Depth
Type Page 7 1/4 10 1/16
Trim Size 8 1/4 10 7/8
Bleed Size 8 1/4 11 1/4
2/3 Page Vertical 4 3/4 10 1/16
2/3 Page Horizontal 7 1/4 6 1/2
1/2 Page island 4 3/4 7 1/8
1/2 Page Horizontal 7 1/4 4 7/8
1/2 Page Vertical 3 1/2 10 1/16
1/3 Page Vertical 2 1/4 10 1/16
1/3 Page Horizontal 7 1/4 3 1/4
1/3 Page Square 4 3/4 4 3/4
1/4 Page Vertical 3 1/2 4 7/8
1/4 Page Horizontal 7 1/4 2 1/2
1/6 Page Vertical 2 3/8 5
1/6 Page Horizontal 4 3/4 2 1/2

Film Guidelines

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Film should be screened litho negative

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Screened litho negatives must be right reading, emulsion down.

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Pages: one piece page film

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Screens for optimum quality: One and two colour negs 100- 1 50 line;* Four colour 120-133 line.*

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1 33 line recommended.

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All colour ads must be accompanied by colour keys or progressive proofs.

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Repro proofs supplied: Maximum I 00 line screen.

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Hold all type matter or illustrative material not intended to bleed at a minimum of @" from outside trim edges and /4" from inside

 
Binding: Saddle stitch

Colour Fidelity
When preceding specs are met and colour Progressives are supplied, good colour reproduction compared to the proof can be expected. When colour keys are supplied, publisher can only be expected to produce a facsimile.

Cancellation Policy
Cancellation of advertising in a particular issue must be made by written notice and received at the office of the Ontario Cattlemen's Association prior to final advertising closing date. A fee will be charged for cancellation of 3x and 5x contracts. All advertising copy subject to publisher's approval.